Amazon, Flipkart, Myntra etc. What do these names have in common? Yes, they are all websites where you can sell and purchase whatever you need from the comfort of your home and have it delivered to your doorstop. As internet usage increases, more and more sellers are moving their retail stores online. An online retail store is a specially designed website, which needs to be eye-catching, efficient and informative to your visitors.
E-commerce refers to the buying and selling of products and services online. Such transactions require technologies ranging from security gateways to electronic transfer of funds to logistics management.
E-Commerce is of various types. Depending on the product being sold, there are three types of e-commerce options:
Depending on the people involved in the transactions, e-commerce too can follow the traditional classification of business as:
E-commerce scores high on convenience. It has a host of benefits:
The primary benefit of e-commerce, as with any online endeavour, is a global reach. Geography is not a barrier to sell with e-commerce.
Second, e-commerce allows producers to directly reach the customers, which means elimination of middlemen, instant feedback, and possible personalization as per the requirements of the most valuable customers.
Third, e-commerce is beneficial to sellers as they do not have to invest in a physical retail space, and bear cost such as store design, electricity, maintenance and other associated costs.
Fourth, for consumers, it is a good option as shopping can be done anywhere, and in the absence of overheads for the seller, products are available for much lower rates.
E-commerce relies on a website as the core of your business. It is, therefore, that much more important to make sure it is effective. As this website is the crux of the business, it is imperative that it should be designed well, high on user experience, easy to navigate and read, and have top-notch security features.
At Nonstop Corporation, we offer you services along two axes:
1. First, we help in designing the perfect online store for your requirements.
2. Next, we help you in marketing your e-commerce website.
If you are interested in building and/or marketing your e-commerce website, contact us.