You have a search engine optimized website, and a concrete strategy for promoting your brand and your website using the social media. How do you know that these are working? The primary indicator of the effectiveness of your digital strategy is the amount of web traffic your website receives.
Web traffic measures the data that your site visitors send and receive. In simple words, web traffic means two things - how many people visit your website, and how many pages they view in a single visit, or 'session'.
Types of Web Traffic generators:
Benefits of having a steady (and growing) web traffic:
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